22Miles, a provider of digital signage software and interactive digital solutions, has announced the appointment of Mark Towler as its new Product Marketing Director.
Towler will lead the company’s go-to-market strategy and channel enablement efforts, focusing on driving growth within the professional audiovisual (pro AV) and digital signage sectors. His responsibilities include spearheading initiatives to support partner growth and expanding market presence.
Towler brings extensive experience in product marketing, channel development, and B2B communication. He is recognized for translating complex technologies into clear messaging for partners and end users.
“22Miles is at the forefront of where visual communication, innovation, and personalized support converge,” said Mark Towler. “I’m excited to help shape how we tell that story by supporting our partners, empowering integrators, and delivering clear value to end users across every vertical we serve.”
Tom Strade, CEO of 22Miles, highlighted Towler’s strategic value: “Mark’s ability to connect product value with market opportunity will be instrumental as we scale our offerings and further expand into new verticals. His leadership and marketing expertise will sharpen our competitive positioning and deepen engagement across the pro AV ecosystem.”
In his role as Product Marketing Director, Towler will be responsible for launching new partner growth initiatives, refining product narratives, and driving adoption across key markets including transportation, hospitality, healthcare, retail, higher education, and enterprise.
About 22Miles:
22Miles is a global software company specializing in digital signage solutions, interactive kiosks, wayfinding, and AI-powered content management systems for diverse industries. For more info visit https://www.22miles.com/
